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I co-authored a book about innovation for people who don't necessarily want to innovate.

MY PUBLICATIONS

Boom! Deciphering Innovation: How Disruption Drives Companies to Transform or Die.

Winning in an age of relentless change and disruption.

Today, we face a bewildering array of changes coming from many directions--globalization, government policy, market disorganization, technology, business trends, demographics, social distortion, and environmental uncertainty. These mega forces are disrupting how organizations do business and often determine whether they succeed or fail.

Boom! Deciphering Innovation: How Disruption Drives Companies to Transform or Die is a 30,000-foot guide for leaders who need to make sense of the disruptive landscape, the nature of innovation, and the role of leadership in reinventing the future. The lessons are useful whether you are a leader in a big or small company, nonprofit or government organization.

The book is designed to be a quick, fun read. The authors use lively, conversational language, pictures, and short case studies to tell the story of what happened, winners and losers, innovation and transformation. They also provide advice on the first steps in making a company future-ready.
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Boom! Deciphering Innovation dust jacket

Reviews

A Primer on Understanding and Adapting to Today’s Disruptive Business Environment
The best companies have always found a way to innovate, survive and change to meet the future. In the 21st century where change is coming so quickly that people and institutions are barely able to adapt, it’s important for leaders to understand the sources and impact of disruptive change on their organizations.

Boom! Deciphering Innovation: How Disruption Drives Companies to Transform or Die is a good first step in learning about today’s business landscape and the key questions leaders must answer to prepare themselves and their organizations to excel in this digital world. It is a quick, interesting, and provocative read. I recommend it.

Doug DichtingPresident, Meadowview Enterprises LLCFormer VP of Research, Development and Innovation for Del Monte Foods, Inc., and Group Director, Global R&D for The Coca Cola Company​​


Ideal for Leaders Looking to Understand Business Disruption
The hard part of innovation is not the ideas, it's not the disruption or the confusion, it's getting people change; to let go and leap into the unknown. You have to have good arguments, but reason alone does not suffice. To get people to make these hard decisions require appealing to both mind and heart, you have to engage the business leaders.

 

That where this book comes in. The reasons are presented in short, almost pithy, elevator pitches. It provides strong emotional and logical reasons to abandon what's safe and take the leap. I have already found myself quoting this book when appealing to people to step outside of their comfort zone.

 

Bruce Mackinlay

Director of Innovation and Implementation.Economy
 

The Best Book on How to Progress in a Disruptor Economy
BOOM turns strategic management upside down. In a disruptor economy, this book is the best book to come along since THE ONE-MINUTE MANAGER. Easy to read, accessible, makes the complex clear. For every industry and every manager, this is a must-have book!

Kathleen Archambeau, Author, CLIMBING THE CORPORATE LADDER IN HIGH HEELS, and former Silicon Valley Executive.​

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©2025 by Lisa Hendrickson. 

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